Every five seconds, a child dies needlessly from preventable causes and Save the Children’s Global Day of Action on October 23rd is shining a light on the gross injustice of preventable child deaths and pushing for accelerated progress to save children’s lives. This year over 50,000 children in more than 67 countries – from Iraq, to Nepal to Ethiopia – will participate in a global relay race to call on their leaders to take urgent action in the fight against preventable child deaths.
Save the Children today launched a star-studded film called “Race for Survival”, featuring Hollywood star, Isla Fisher, former Kenyan world record holder, Patrick Makau Musyoki, Bollywood megastar, Kunal Kapoor and US actor, Cameron Boyce.
The short film, aimed at galvanising world action against preventable child death, has each of the stars running a leg of a relay race, in different corners of the world. The race kicks off in Kenya, with athlete Patrick Makau Musyoki, deftly gliding through rural countryside. Cut to Bollywood’s Kunal Kapoor as he charges past ruins on the outskirts of Mumbai, before passing the baton to the US, to Actress Isla Fisher.
The action-packed film also features children, young acrobats, parkourists and free-runners from around the world and was exec-produced by renowned music video producer Nabil Elderkin, best known for his work with Kanye West, John Legend and the Arctic Monkeys.
Kunal Kapoor said: “This breath-taking film is energetic, exciting and fun. It is a celebration of the power, resilience and ingenuity of children and young people around the world. I have seen first-hand the work done by Save the Children and ask people to back their global campaign to save children’s lives.”
Isla Fisher said “I recently visited Save the Children’s work in Brazil and there is nothing more important than making sure every child gets the health and nutrition they need. All children should be able to reach their potential”.
Former world record holder, Patrick Makau said: “Dramatic progress is being made around the world in saving children’s lives from poverty and disease. Change is possible and I encourage people to join Save the Children’s campaign and be part of this movement. Growing up is hard enough. It shouldn’t be a race for survival.”
Jasmine Whitbread, CEO of Save the Children said: “Our global ambassadors have given their support to this critical issue. We want this energetic film to inspire people to take action all around the world. All children must be able to access life-saving care and given the opportunity to thrive, no matter where they are born.”
To view the film, and to find out how to take part in the Race for Survival visit: http://www.savethechildren.net/raceforsurvival/
Join the conversation using #Race4Survival