The right to the highest attainable standard of health, as well as the right to adequate food and nutrition are fundamental rights of every human being. Breastfeeding provides babies with the best start in life and is a key contributor for survival, health and wellbeing of infants and mothers. 

The Lancet Breastfeeding Series published in 2016 provides the most recent and detailed analysis of available research on breastfeeding. The Series confirmed that breastfeeding has numerous benefits – including decreasing the risk of infections and increasing the intelligence of children, and preventing cancers in mothers. There is also unequivocal evidence of breastfeeding’s protection from hypertension, type 2 diabetes, high cholesterol levels, and obesity in the long term.

Support for breastfeeding mothers is essential. In the light of the overwhelming evidence on the positive impact of breastfeeding on survival, health and well-being, coordinated global action is urgently needed.

WHO, UNICEF and 20 other prominent international agencies and non-governmental organisations have recently formed the global Breastfeeding Advocacy Initiative (BAI), to unify the voices of breastfeeding advocates and galvanise political, financial and social support for breastfeeding policies and programmes. The BAI aims to increase awareness of breastfeeding as a foundation of child and maternal survival, health and wellbeing – and to advocate to governments to invest in breastfeeding.

The Global Breastfeeding Advocacy Initiative (BAI) is consistent with the Every Woman Every Child (EWEC) Global Strategy for Women’s, Children’s and Adolescents’ Health. According to EWEC:

“Breastfeeding is a fundamental driver in achieving the SDGs as it plays a significant role in improving maternal and child health, survival and wellbeing. One year into the implementation of the SDGs, we must work together to level the playing field.” 

In the Global Strategy, breastfeeding is acknowledged as an essential driver in achieving the Sustainable Development Goals (SDGs). EWEC highlights breastfeeding as fundamental in improving not only nutrition, but also education, maternal and child health, survival and wellbeing. Together with the movement’s core partners, EWEC supports governments with strategic interventions in order to improve breastfeeding rates, to eventually reach or exceed the WHO global target of increased rates of exclusive breastfeeding in the first 6 months up to at least 50%.

We have all of the facts in black and white about the benefits of breastfeeding, and we have devoted advocates who fight for women’s and children’s right to the highest attainable standard of health. Grassroots participation and its potential to create massive impact from simple ideas seems to be at an all-time high – a trend that will hopefully continue as the need for even more multi-level and cross-sectoral partnerships increases.

In order to achieve the SDGs by 2030, partnerships are not merely helpful to improve the health and wellbeing of the present and future generations—they are essential.

World Breastfeeding Week takes place from 1 – 7 August 2017. Celebrating collaboration and sustainability, it will focus on the need to work together to sustain breastfeeding. World Alliance for Breastfeeding Action (WABA) has created an online platform with downloadable resources available in a range of languages to support individuals and organizations in their own campaigning and advocacy. 

 

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